Mindanao Readers Unite: Big Bad Wolf Books Returns to Davao to Celebrate Hope, Learning, and Community





Mindanao, Philippines (October 28, 2025) – Big Bad Wolf Books is set to make its much-awaited return to Davao, joining hands with the community from November 13 to 24, 2025, at The Tent, Azuela Cove. More than just a book sale, this event is a heartfelt invitation to come together—to read, to share, and to rebuild through the power of stories.

Jacqueline Ng, Co-Founder of Big Bad Wolf Books



“We are deeply grateful to be back in Davao, especially at a time when the community’s strength and unity shine so brightly,” said Jacqueline Ng, Co-Founder of Big Bad Wolf Books. “Books have the power to bring comfort and hope to remind us that, even in the hardest chapters, there are always new stories waiting to begin. Through this event, we want to stand with Davaoeños and continue spreading the joy of reading, one book at a time.”


For 12 days, the venue will be transformed into a haven of books and belongings, filled with titles across every genre imaginable—all at up to 95% off. Visitors can expect to discover new reads, reconnect with fellow book lovers, and take part in outreach efforts that bring books and hope to those who need them most.


To make the event more accessible, free admission will be open to everyone, and a complimentary shuttle service supported by the local government of Davao City will be available on opening day, November 13, to bring readers straight to The Tent at Azuela Cove. Shuttle route details will be announced soon on Big Bad Wolf Books’ social media pages.


Exclusive Offers for Davao Readers



Big Bad Wolf Books is also giving Davaoeños an exciting head start with its Pre-Selling Promo, running ahead of the official sale. Starting October 27, readers can reserve select titles before the doors even open by sending a direct message to Big Bad Wolf Books’ official Facebook page. Once confirmed, purchases can be settled via Good Small Sheep Inc.’s bank account and picked up from November 13 to 16 at the Customer Service Area in Azuela Cove. Each reservation will be verified on-site, ensuring a smooth and secure claiming process for all participants.


With limited stocks available for each featured title, the Pre-Selling Promo gives book lovers a chance to secure highly anticipated reads early on a first-come, first-served basis. This special offer is valid only until November 12 and aims to make reading more accessible while rewarding loyal fans who just can’t wait to dive into their next great story.


To further support Davao’s learning community, Big Bad Wolf Books is rolling out special rebates for schools, teachers, and students. Learning institutions such as schools, libraries, and universities can enjoy a 10% discount on purchases worth ₱30,000 and above. Teachers and students can also get 5% off with no minimum spend by simply presenting a valid school and faculty ID or wearing their uniform at the cashier. 


These community-centered discounts are designed to empower education and nurture a love for learning across all ages. By extending these special rates to students and educators alike, Big Bad Wolf Books reaffirms its belief that knowledge should always be accessible, especially to those who inspire and shape future generations every day.


Adding to these exciting offers, Big Bad Wolf Books is launching the Campus Challenge: Read It to Win It. Schools within Davao City are invited to join, with parents or students registering as Big Bad Wolf Books members and indicating their school affiliation upon checkout, verified through a valid school ID. Every purchase with a minimum spend of ₱2,000 in a single receipt counts as one valid entry for the school. A daily leaderboard on Instagram Stories will highlight the top three schools leading in sales and footfall, encouraging friendly competition and repeat visits. The top-performing schools will receive BBW book prizes under three tiers: 1st Place “Books for Library” Grant (1,500 books), 2nd Place “Reading Corner” Bundle (1,000 books), and 3rd Place Teacher Voucher Packs (500 books). Each winning school will also be encouraged to share their rewards with a chosen partner beneficiary such as a public school, community library, or reading center.

Sharing Stories of Hope and Inspiration with New Titles



As Davao continues to heal, Big Bad Wolf Books stands with the community, bringing stories that comfort, inspire, and remind readers that hope can always be found between the pages. From heartwarming Christmas specials for the coming holidays and timeless bestsellers for adults to the engaging Usborne specials for young readers, each book is more than just a story—it’s a step toward renewal, reflection, and rebuilding together as a community.






A Movement that Uplifts Communities Through Reading


Every Big Bad Wolf Book Sale is more than about books—it’s about people. Whether guests come to find a new story, support donation drives and outreach programs for those affected by recent earthquakes, or simply reconnect with the community, each visit contributes to something greater: a shared effort to uplift one another and keep hope alive.


The Big Bad Wolf Davao Book Sale’s donation initiative will continue this advocacy, allowing visitors to donate books on-site to help strengthen literacy programs across Mindanao. Through this effort, Big Bad Wolf Books aims to donate books, supporting Davao’s communities who were affected by the recent earthquakes as they rebuild through education and compassion.


To kick off the celebration, book lovers can join the Early Bird Promo by sharing the official event post online for a chance to win Early Bird Access on November 13, from 10 AM to 12 PM, plus a chance to take home exclusive Big Bad Wolf merchandise. The sale opens to the public on November 13 onwards, starting at 12 NN.


Event Details

  • November 13, 2025 (VIP Day):
         10:00 AM – 12:00 PM: Early Bird Access for those who share BBW’s post

  • Sales Dates (Open to the Public):

         November 13, 2025 — 12:00 PM to 12:00 AM

Daily (November 14–24, 2025) — 10:00 AM to 12:00 AM

The Big Bad Wolf Book Sale in Davao is more than just a chance to find your next great read—it’s a movement to uplift, rebuild, and bring hope to others through stories. Every visit, every book purchased, and every donation made helps strengthen the community and share the joy of reading with those who need it most.


Let’s come together, Davao. Join us at The Tent, Azuela Cove, and be part of this inspiring chapter in rebuilding hope.


Follow Big Bad Wolf Books social media pages on Facebook, Instagram, and TikTok for updates on latest promos and donation details. Visit Big Bad Wolf Books’ official website to learn more about the movement and how you can help change the world, one book at a time.

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About Big Bad Wolf Books

The Big Bad Wolf Books was founded by Andrew Yap and Jacqueline Ng in 2009 and first launched in Kuala Lumpur, Malaysia. In the words of the company’s founders, Big Bad Wolf aims to cultivate reading habits, increase English literacy worldwide, and build a new generation of readers by making books more affordable and accessible to everyone.

One of the company’s best highlights is its book sales, which is popular among readers around the world. As a global reading advocacy initiative, the sales aim to encourage people of all ages to discover the joys of reading, inspire them to pursue their dreams, and, importantly, empower them with the knowledge to realize them.

Big Bad Wolf Book Sale has toured 17 countries and more than 50 cities. Among these include different cities in Asia like Malaysia, Cambodia, Manila, Singapore, Thailand, Hong Kong, and Indonesia. The company has also begun branching out to book readers outside the Asia Pacific, having held book tours in Tanzania, Kenya, and the United Arab Emirates and most recently, to Saudi Arabia and Egypt.








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