In a vibrant celebration of togetherness, families came together to experience the joy of family bonding and the power of everyday wellness at the Alturas Family Day 2026 held at the Island City Mall, organized by Alturas Group of Companies in collaboration with FEIHE International Philippines, a newly-entered milk company in the country.
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| Tagbilaran City Councilor Hon. Fausto "Bebot" Budlong (center) was welcomed by representatives from the Alturas Group of Companies, led by Lolita Lyn Uy-Redulla, Managing Directress of Grocery Group Management, and Rocky Jabines, Assistant Grocery Group Manager, together with representatives from FEIHE International Philippines, led by Leo Wang, Country Manager, and Dr. Yvonne Marie Antonio-Ferrer, Scientific Affairs Head, during the Alturas Family Day in partnership with FEIHE Acemum. |
Hundreds of participants, including parents and kids, came together to enjoy a day filled with interactive games, educational talks, and fun-filled memorable moments.
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| Parents and children enthusiastically participate at Alturas Family Day 2026, creating meaningful moments of family bonding through fun and engaging activities. |
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| Families fill Island City Mall’s Activity Center with energy and excitement as they take part in the interactive program and family-friendly activities at Alturas Family Day 2026. |
As part of its commitment to supporting Filipino families, FEIHE conducted fun-filled activities and shared information on nutrition and family wellness. The AceJourney Tournament of Freshness served as the highlight activity of the program, where a series of interactive, family-friendly relay games demonstrated the brand’s distinct One-Step Process, a rapid method that transforms milk into powder in just two hours, locking in natural nutrients in its products.
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| A young participant enjoys the event's hands-on puzzle activity station of the AceJourney Tournament of Freshness. |
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| Families compete in the AceJourney Tournament of Freshness, the program’s highlight interactive challenge showcasing active family engagement. |
"At FEIHE, we believe that a strong family foundation starts with proper nutrition. We are thrilled to partner with Alturas to bring our 'Tournament of Freshness' to life, allowing families to experience firsthand our commitment to delivering our products fresh from our farms to their homes," shared Leo Wang, General Manager of FEIHE International Philippines.
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